The Pitch

This is a quick study in the market opportunity for an AI Rainmaker, or more accurately, an AI Rainmaker Wingman

The three videos pitch the unique value proposition of each phase of the opportunity

The first is Klokable

It describes the (self funding) sales training opportunity that could be the presales funnel for phases 2 & 3

The second is PitchKlok

It describes the next stage of the training opportunity - using AI and the wisdom of the crowd and subject matter experts to provide collaborative, just in time, feedback and editing of the client's sales pitch

The third video is KlokWork

KlokWork is the rainmaker in your pocket

A personalised Key Account Management Bot that is built to specification to deliver prospective clients a competitive edge

The fourth video briefly explains why you need KlokWork to make it happen

The fifth video deals with the Klokwork advantage - ie the AI Wingman is programmed to think like the customer

The USP/UVP (unique value proposition) of this approach is

a. It can reduce headcount and increase earnings per employee

b. It will reduce the time it takes to prepare and close sales calls

c. It will improve the quality of the prospect pool, the proposals and the performance of the sales team

Note the Klok 'branding' is a place holder awaiting further development

At the moment it is merely the expression of the idea

Plus the videos illustrate what can be achieved in a few hours using this technology to create sales materials

Notes

These four slides outline the scope of the challenge

Today there is a market for training salepeople in how to use Generative AI to prepare sales materials and do market research

Existing CBT (Computer Based Training) courseware vendors are busy adding avatars and re-labeling their offering as AI

I don't see this as transformational unless there is significant investment in training the AI to respond to none linear sales pathways

I suspect any efforts to undertake this transformation will prove to be a money pit

What I do see as transformational is personalised AI assistants (think: bots) or what I would describe as the Rainmaker's Wingmen

Basically bespoke nano neural networks built on demand to pull external and internal data into a personalised KAM model

This then is the premise of Klokwork

The business model being the initial training (and maybe the group training) would provide the presales funnel for designing and developing personalised bots for corpoarte Rainmakers

Let me know what you think...

Postscript: This is a video of a Dentsu project released at the same time I was assembling the Klokwork videos

It speaks to how primitive the MVP could be and reminds me of 'Hugh Mungus' a retail sales assistant training game we created for Lend Lease 30 years ago

AI CLIENT Interview from Dentsu Creative Amsterdam on Vimeo.