iPhones, Selfies, Yoga Pants, Zumba
YOLO, Twerking, Occupy Wall Street, Hipsters
Gluten Free Diet, Frozen Yogurt, Dubstep, Normcore
Facebook, Snapchat, Pokemon Go & Gangnam Style.
Evidence the market is prone to contagion.
The challenge is identifying where, when and what to inject into the market to trigger a contagion.
On-Demand
We model market contagion risk
Identifying rich new creative territories across all media channels.
Pinpointing the social triggers that motivate the prospect to (re)act.
Unleashing the social proof that can unlock these new territories